The Winery Hotel

Nestled in Solna just north of Stockholm, The Winery Hotel (BW Premier Collection) is Sweden’s (indeed the world’s) first urban winery and boutique hotel.  In this loft-style retreat, guests are greeted by a working winemaking facility right in the lobby – huge oak barrels and steel vats gleam behind glass – and can follow the wine’s journey from barrel to bottle.  In partnership with the Ruhne family’s Terreno estate in Tuscany, the hotel makes its own wine on-site (about 10,000 bottles a year) from imported grapes.  The result is a unique stay where industrial-chic Scandinavian design meets Tuscan tradition – “Brooklyn meets Tuscany” in every detail.

🛌 Rooms & Suites – Industrial Chic Meets Scandinavian Comfort

• Modern, Spacious Accommodations:  The hotel has 184 guest rooms across six floors.  Each room is warmly decorated in a contemporary Nordic palette (olive-green cork walls, concrete ceilings, and exposed brick) that nods to both New York lofts and winemaking traditions.  Floor-to-ceiling windows flood the rooms with light and frame views of Brunnsviken Lake or the surrounding city.

• Comfort & Amenities:  Though minimalist in style, every room offers generous comforts: air conditioning, free Wi-Fi, and luxury bedding to ensure a relaxing stay (suites and family rooms are available too).  Guests wake up to a complimentary Scandinavian breakfast buffet each morning, and can unwind with a dip in the rooftop pool or a workout in the gym (both on the top floor).

🍇 Winemaking & Grape Varieties

The winery is the heart of the hotel.  Grapes are hand-harvested each fall at the Terreno vineyard in Tuscany (Chianti Classico), where Sangiovese reigns as the dominant variety.  Tubs of fruit are then whisked by refrigerated truck to Stockholm, and turned into the hotel’s own labels.  The Winery Hotel produces roughly 10,000 bottles per year.  Its signature wines – Winery Red and Black Bottle Rosé – are classic Tuscan blends: the red is made primarily from Sangiovese (with a splash of Cabernet Sauvignon), and the rosé uses the same varietals for a lively spring release.  Guests are invited to meet the winemaker, taste the must, and even sample from the barrel – it’s an educational tour of winemaking under one roof.

🍽️ Dining – Seasonal Menus & Wine Pairings

The winery theme extends to the hotel’s dining venues, where seasonal, locally sourced cuisine is expertly paired with wine.  The main restaurant – Terreno Kitchen (sometimes called the “Winery Kitchen”) – centers on dishes that complement the house wines.  As the hotel describes it, natural Swedish ingredients and inventive cooking are key: “the menu follows the seasons and experienced sommeliers guide guests in pairing new culinary experiences with high-quality craft wines”.  (In other words, expect hearty modern Scandinavian fare alongside Italian-influenced Tuscan touches.)  There’s also Gallo Nero, an Italian trattoria serving classic Tuscan recipes, and the Winemakers Bar in the lobby, a cozy wine bar “created for wine lovers, by wine lovers”.  In summer months, guests can sip wine and casual Italian street food on the Winery Rooftop Terrace, taking in panoramic views over Stockholm.  In all venues, the focus is clear: fresh local produce, seasonal specials, and a wine-forward approach.

🥂 Wine Experiences & Tastings

Wine enthusiasts will find no shortage of things to do.  The hotel offers guided winery tours several times a week, walking guests through the cellar and production area with a sample of the house Winery Red at the end.  More casual wine tastings are held in the lobby (at the Winemakers Bar) Monday through Saturday.  These open tastings feature flights of four selected wines and last about 45 minutes, led by knowledgeable staff.  Beyond these regular offerings, there are themed masterclasses and workshops.  Recent examples include Champagne Tastings and a Chianti Classico Masterclass, where Italian grape varieties and wine regions are explored in depth.  (Corporate and private groups can also book “Winemaker for an evening” sessions or vineyard-themed experiences.)  In short, every day brings a new way to taste, learn, or even create wine – from blending seminars to harvest events – making the hotel itself a living classroom of viticulture and oenology.

💍 Weddings & Events – Wine-Themed Celebrations

With its atmospheric architecture and wine pedigree, The Winery Hotel is a natural venue for private events.  The space is highly flexible: meeting and event rooms can accommodate groups from as few as 2 up to roughly 200–228 people.  The showpiece is Winery Piazza, a loft-like exhibition hall “inspired by the world of wine” – ideal for large conferences, receptions, or even wine-themed weddings.  For intimate gatherings, there is a Chambre Séparée dining room (adjacent to Terreno Kitchen) that seats up to about 12 guests and offers complete privacy for dinners, small parties, or business banquets.  The hotel’s in-house winery adds a special twist: event packages often include guided tastings, mix-your-own-blend sessions, or tours of the cellar, so celebrations can truly center on wine.  In short, whether it’s a romantic vineyard-style wedding, a company conference with wine breaks, or a milestone party with custom labels, the hotel has the rooms and the know-how to make it unforgettable.

🚗 Location & Accessibility

The Winery Hotel enjoys both serenity and convenience.  It is located in Solna Municipality, a leafy suburb just north of central Stockholm.  The city center is only about 7 km south (roughly a 15–20 minute drive), and there are frequent trains and buses.  Notably, the Arlanda Airport shuttle bus stops right outside the hotel entrance – Arlanda (the main Stockholm airport) is about 33 km away.  Nearby attractions include the vast Hagaparken (Haga Park) and the shore of Lake Brunnsviken, both just a short stroll away, providing peaceful green spaces for walks before or after tasting.  With its easy public transport links (even Stockholm city trams and buses serve the area) and the airport connection, The Winery Hotel makes a convenient home base for both international visitors and Swedes escaping the city, all in an unexpected setting where urban life meets winemaking craft.

In sum, the Winery Hotel is a one-of-a-kind wine-lover’s retreat in the heart of Sweden.  It turns the ordinary hotel stay into a hands-on oenological journey: from sleek, wine-themed rooms to cellar tours and vineyard views, every detail celebrates the romance of wine.  By day, guests explore the winery and sip flights at the bar; by night, they unwind in contemporary Scandinavian comfort.  In every sense, it is “a winery, a hotel, an experience” – a unique fusion of hospitality and wine culture that truly stands apart in the world.